Non-Traditional Reasons to Send Greeting Cards

While it’s true that sending an annual Holiday card, a birthday card, or a thank you card is good business practice, sometimes, it’s the random greeting that really makes an impression on the recipient.

Why not send a greeting card to celebrate Popcorn Day? That’s January 19th, if you were wondering.Remind your frazzled employees that National Massage Therapy Awareness Week takes place starting on October 21st. Those would-be artists may appreciate a reminder that Leonardo DaVinci’s birthday takes place on April 15th, but if those you know aren’t up on the arts, perhaps they’d prefer to celebrate Daffy Duck’s birthday on the same date. Either one beats Tax Day!

You can always make up your own holiday as an excuse to spread some joy. Many businesses offer free samples of their products; what better way to get the word out than to send a greeting card extending an invite to the First Annual Turkey Sub Day? You can include a coupon for a free sandwich.

Other reasons you may choose to send a card can include:

• To Reminisce
• A Joke
• Event Reminders (Margarita Thursdays do count)
• Pet Adoption announcements
• Just Because

No matter the reason you choose, a greeting card can be a great way to extend good wishes at the least expected moment. Surprise correspondence will be remembered even when the stack of birthday, holiday, or congratulatory cards are long gone.